KROGER CITYWIDE bootcamp
A percentage of Feel Rich’s revenue goes back into the community through free Zumba Classes and Boot Camps. Kroger grocery stores has a long history of bringing help and hope to the communities they serve, so they were the perfect partner to have as a leading sponsor in 2012 for Feel Rich’s free monthly Zumba events in Houston. In addition to the Zumba events, Kroger hosted a Feel Rich in-store cooking demo with Crystal and Paul Wall, including free nutrition advice from celebrity trainers HUSLfit, which resulted in an increase in foot traffic and food sales.
Hosted by fitness guru and celebrity mommy, Crystal WallA 90-minute, high-engaging workout which was DJ’d by DJ Michael Watts85-100 participants at each event with guest appearances from local radio celebrities, news reporters, and Texans Cheerleaders, Raffle prizes including massages, Gucci sunglasses, and stereo equipment